Choose the Eastern Townships for holding a successful trade show

In recent years, Sherbrooke has known a strong economic growth that has fueled several development projects, the latest being the Grand Times Hotel. The Conference Board of Canada has even described this growth as “the best growth among the major cities of Québec” and the seventh strongest in Canada.

The Eastern Townships have a large population, Sherbrooke being the third-largest municipal census region, right after Montréal and Québec. Sherbrooke is very proud of its two universities, its teaching hospitals, and its many research centres. This city is among Québec’s most important commercial centres, thanks to the purchasing power of its population.

With the opening of a modern exhibition centre, Sherbrooke can offer a highly functional building and a dynamic market to trade show proponents and exhibitors.